Identify the Correct Keywords

In order to get the right keywords, you need to understand keyword research aims to connect with the best results, not with the most results. Meaning that thousands of viewers to your website will mean nothing if they do not purchase anything.

Here, we will help you find your niche, which will be the key topic on your website. So it needs to be understood that a site needs to focus or specialize on one thing rather than on numerous things. Each page should focus on a smaller section of that niche or a sub-category. We will run through each and every page of the website and inform you about the problems that the content will solve. These will be the initial keyword phrases for the research.

After we get a draft of the keywords, we will focus our energy on what the people are actually searching for. This is where tools like Google’s “Keyword Tool” come in handy. It offers insights on which specific term is searched for most by people. You search for the most important words in each phrase, after which Google then points towards phrases and an estimation of how much these were searched for each month. The competition ratings refer to the CPC of ads or the Cost-Per-Click of ads.

When the keyword research phase is done, all of our SEO tricks come into play. Here the backlinks and the on-page SEO are valued. The keywords will play the role of bringing the page upwards in terms of its rankings. Some of the pages will require a lot of investment in terms of time. The more blogs of fresh content a website has, the more chances are there for it to attract readers and customers. Another tool that is useful here is “Google Analytics,” which can tell which keywords are attracting the most traffic and also how the visitors are interacting after arriving on your site.